Strategy

Mission

We work to ensure that our customers can quickly and comfortably travel great distances, and thus be mobile, meet more often, work successfully, and see the world in all its diversity.

We give our customers a choice through an extensive route network and different carriers operating within our Group, from low-cost to premium class airlines.

Aeroflot Group’s Strategic Goal

Is to strengthen leadership in the global airline industry by seizing opportunities in the Russian and international air transportation markets.

In 2018, the Board of Directors of PJSC Aeroflot approved the new Aeroflot Group Development Strategy 2023 (Minutes No. 5 dated 27 September 2018) as the key goals of the previous strategy, Aeroflot Group Development Strategy 2025, had been achieved ahead of schedule.

Aeroflot Group Strategy aims to further strengthen its position in the global air transportation market and to improve social mobility and air transport accessibility across Russian regions.

 

 

Key Growth Areas and Goals of Aeroflot Group

Carry 90–100 million passengers in 2023

  • Pobeda airline is a key growth driver leveraging its strong operational efficiency to offer the lowest fares and extensive opportunities for passengers in all income brackets. By 2023, the Group’s low-cost carrier is expected to carry 25–30 million passengers a year.
  • Aeroflot airline will continue to grow as a premium carrier making a stronger focus on the transfer market.
  • Rossiya airline will continue to expand its regional flights becoming the principal carrier offering flat fares on routes sponsored by the government.
  • Aurora airline is expected to double its local operations in the Far Eastern Federal District.

 

International transit traffic of 10–15 million passengers in 2023

Aeroflot airline intends to leverage its competitive advantages to ramp up its international transit traffic. In particular, Aeroflot has an up to three-hour advantage over its competitors in transit time between Europe and Asia, a key air transportation market, while offering excellent customer experience at the lowest unit costs.

Bring 200 Russian-built Superjet 100 and MC 21 aircraft online by 2026

Aeroflot Group will work with the United Aircraft Corporation to ensure that all Russian-built aircraft meet the highest international standards of aircraft operations. The Group will have to operate a total of approximately 520 aircraft to achieve its target passenger traffic.

Launch an international hub in Krasnoyarsk and three new regional bases in Sochi, Yekaterinburg, and Novosibirsk.

Increase regional traffic to 19 million passengers in 2023. Aeroflot Group will make a significant contribution to carrying out the instructions given by the Russian President to the Government to expand the network of scheduled inter-regional passenger routes, bypassing Moscow, to 50% of the total scheduled domestic flights by 2024.

Deliver a leading-edge level of digitalisation across Aeroflot Group

Aeroflot will retain its focus on the extensive integration of cutting-edge digital technology, including artificial intelligence

Passenger traffic targets across Aeroflot Group

Key Initiatives and Work Streams Within the Long-term Strategy